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Showing posts with label market research. Show all posts
Showing posts with label market research. Show all posts

4 May 2015

How to go about Market Research?

A home is a one time investment for majority of Us. If you are having plans to make a property purchase you need to plan your complete process as to how to go about the steps to buying the property. Investing in property involves multiple risks and if you are not aware of the basic information about property buying, then you might be risking your hard earned money in the same. Having discussed about the importance of conducting a well  planned market research before you make a move for buying a property, it is now important to proceed with the market research process.

What are the steps or means to carry out your market research process? How can you reach out to minute details of the property buying policies and property trends prevailing in the market at that particular time? These questions can be answered in the following steps and ways to begin your market research:

Word of mouth: For an in depth market research you need to start talking about what you want. Let people know that you are in search for a property. Sometimes things happen to surprise you. You never know who has what connections and who can provide you with relevant information in order to help you find the right property. For example, you may get information about the homes, which are under construction and are available for purchase. This way you will not miss out on any property deals that suit your requirements.


  • Newspapers and Real estate Magazines: Every newspaper offers a new property section which can help you with the information on new houses and properties in the city. These magazines and newspapers can be collected from the nearby newsstands or convenience stores. Through these advertisements in newspapers and magazines, you can have a look at the pictures of the properties, the configuration,  amenities provided, location and most importantly point of contact.
  • The World Wide Web: The world wide web is the master key to access to all information. Browse the internet for all your requirements and get all your doubts clarified. The internet is a boon for people who are looking for a property to purchase as they can get a complete database of the properties in any part of the world with all the information needed.
  • Signs like “FOR SALE”: Keep your eyes open and observe things around whenever you are out driving or walking. Signboards of “FOR SALE” are easy to notice while you are out, on the way. These signs can help you locate properties that may be of your interest.
  • Development/Construction Sites: You may be looking for a newly constructed home and may not prefer already constructed available properties. Visiting construction sites will help you have an insight about the project.
  • Find a Realtor: Getting in touch with a professional in real Estate Industry is the best tool to get in depth information about the property trends in the city.
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